Advertising Campaign Manager 4

Position Title: Advertising Campaign Manager 4

Location: Fully Remote - candidates must work in standard PST core hours.

Anticipated Start Date: ASAP

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Job Type: Contract and Remote

Pay Range: $52 - $55/hr. on w2

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

• As a key leader of the Console Digital Marketing team, the Senior Digital Marketing Console In-Product Campaign Manager will lead game subscription campaigns across Console In-Product surfaces including console, pc and mobile experiences.
• Will lead P0 and P1 launch campaigns across Console In-Product surfaces including console, pc and mobile experiences. In this role, you will partner closely with Product Marketing on the strategy and execution of campaigns focused on driving game sales, gaming subscription sign ups, upgrades, engagement and retention. Responsibilities include roadmap, audience, and priority alignment.
• Additionally, you will provide cross-functional guidance to members of the wider Digital Marketing organization that oversees customer experience, design, campaign execution, operations, experiments, and analytics.

• Lead and execute digital marketing campaigns for Console In-Product for gaming subscriptions across all endpoints. In addition, you'll recommend new campaign ideas, define audience strategy and ongoing testing plans.
• Draft production workbooks to detail campaign plans for programming team.
  Continue to iterate new creative ideas to evolve campaign strategies as business goals and priorities evolve.
• Track performance of campaigns.
• Develop a consistent playbook for communicating campaign and creative executions with stakeholders across Digital Marketing and with 1st/3rd party partner teams.
• Contribute to the development of the Digital Marketing GTM plans including sharing creative executions and reporting on campaign performance.

  Preferred Qualifications

• 5+ years in advertising, media planning, product marketing, product management, paid media, digital merchandising, business strategy or programming
• Strong understanding for developing digital campaigns that includes continuously iterating to drive better performance
• Outstanding project management and time management
• Strong partnership and collaboration skills
• Strong communicator across all aspects of campaign development
• Analytical mindset for continuous improvement
• Understanding of subscriptions, entertainment, or technology business
• Knowledge of consumer subscriptions services and content marketing

BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 230109 when responding to this ad.