Product Marketing Manager

Product Marketing Manager

BCforward is currently seeking a highly motivated Product Marketing Manager V for a Remote opportunity!

Position Title: Product Marketing Manager V

Location: Remote

Anticipated Start Date: 11/30/2024

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Expected Duration: 08+ Months

Job Type: Contract (>%3D30 HRS WEEKLY)

Pay Range: $90-$100/HR

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

Job Title: Product Marketing Manager V

Duration: 8 months

Location: Remote

Job Description:

• Client is seeking a product marketer who is knowledgeable and passionate about the retail industry and building advertising products for retail businesses. The ideal candidate will have experience with, and strong opinions on, digital advertising strategy, with a deep understanding of the retail industry's competitive landscape, trends, and business models. She or he must have experience effectively collaborating with cross-functional teams to drive results and developing and executing global launch plans to bring marketplace products to market. Excellent analytical and communication skills and comfort with ambiguity are a must.

  Responsibilities:

• Lead market assessment, quantitative analysis, qualitative feedback, and represent the voice of the market internally with Product Management and Engineering.
• Identify significant long-term opportunities based on research, analysis, and a strategic view of the direction of the market.
• Plan and lead cross-functional efforts to drive successful product GTM for businesses, globally.
• Demonstrate a strong understanding of the broader Client ecosystem and competitive landscape to develop strategic product feedback and positioning.
• Define and manage comprehensive go-to-market strategy and plan including positioning, policy, launch strategy, PR
• Partner effectively with Product Management and outbound marketing to lead world-class product marketing communications for new business products.
• Communicate the value proposition of new products to all go-to-market teams and ensure that effective sales support materials and packages are created.
• Drive product adoption and usage rates by supporting market facing programs and effective product launch support.

  Min Qualifications:

• Quantitative analytical experience or coursework.
• Experience synthesizing analysis and communicating concepts.
• Experience collaborating with cross-functional teams to drive results.
• Permanent U.S. work authorization as company sponsorship is not available.
• Strong history of autonomy, fast ramp and executional excellence.

  Must-Have Skills:

• Prefer former Client product marketer employees or contractors.
• Would also accept less experience for the right candidate. Has networks in monetization at Client.
• Understands retail media networks, knowledge of Client monetization.
• Has experience with digital advertising (catalog-based automation solutions (dynamic ads).

  Preferred Qualifications:

• MBA degree.
• Strong history of autonomy, fast ramp, and executional excellence.
• Experience in a start-up environment or experience in digital marketing.
• Experience working in a product marketing capacity (partnered closely with product management and/or engineering to represent market requirements and with sales to support product launches).

Benefits:

BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 231631 when responding to this ad.

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