Digital Manager IV

Digital Manager IV

BCforward is currently seeking a highly motivated Digital Manager IV Role for an onsite opportunity at New Jersey, NJ

Position Title: Digital Manager IV

Location: Onsite - New Jersey, NJ - Onsite

Anticipated Start Date: 07/14/2025

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Expected Duration: 12+ Months

Job Type: Contract - [FULL TIME (40 Hours a week)]

Pay Range: $62.72/hr-$68.58/hr

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

Job Description:

Key Responsibilities:

? Design and scale paid media programs to drive quality traffic, leads and scalable growth Requisition Details

? Manage paid search campaigns using AI, automation, and smart bidding, notably app installs.

? Optimize channels and programmes for integrated campaigns.

? Activate multi-channel ABM strategies for high-value contacts.

? Manage programmatic display and native campaigns for awareness and education.

? Ensure exceptional digital advertising campaign delivery in ad creative, ad format, platform innovation, QA, and optimization.

? Comprehensive tracking and reporting for digital campaigns to allow advanced optimization.

? Lead digital channel delivery, ensuring agencies and partners have all required deliverables.

? Oversee and own campaign tracking to ensure robust digital campaign measurement.

? Collaborate with analytics, data science, and measurement teams to build digital channel reports.

? Continuously review and optimize digital GTM processes.

? Segmentation testing - Deep dive into audiences and assist with testing to improve performance.

? Innovate at landing page and form level, and assist with SEO & CRO to improve organic performance.

? Support SEO strategies for traffic growth and new prospect acquisition.

? Deliver insights to sales, product marketing, and management teams.

? Use data-driven marketing to identify trends and make optimization recommendations.

? Collaborate with cross-functional teams to create growth roadmaps and develop optimization plans.

? Innovate, test, and optimize - Own the testing and learning agenda.

Experience Required:

? 7+ years in performance marketing, preferably in a B2B SaaS, agency, or fast-paced, high-growth environment.

? Experience managing agencies and budgets with expertise in social/digital marketing.

?Familiarity with Mar/Ad-tech, enrichment, routing, automation, nurture, activation, monetization, and personalization.

? Proficiency in measurement tools, data analytics, and reporting tools like Google Data Studio, Salesforce.

? Strong project management and communication skills and experience working with privacy, legal, and engineering teams.

? Comfortable with working across timezones, managing complexity and ambiguity

BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 239968 when responding to this ad.

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