Product Campaign Manager

Product Campaign Manager

BCforward is currently seeking a highly motivated Product Campaign Manager remote opportunity.

Title: Product Campaign Manager

Location: Remote

Duration: 7 Months (Potential chances for extension)

Anticipated Start Date: ASAP

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Expected Duration: 7 Months (Potential chances for extension)

Job Type: [FULL TIME] (40 HRS WEEKLY)], [CONTRACT], [REMOTE]

Pay Range: $55/hr to $60/hr on W2

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

Title: Senior Digital Marketing In-Product Campaign Manager
Location: Remote
Duration: 7 Months (Potential chances for extension)

Job Description:

• Our mission is to inspire and engage every gamer on the planet with interactive and imaginative experiences. Our vision is to empower gamers to play the games they want, with the people they want, on the devices they want. We are passionate about our mission, our vision, and delighting fans worldwide. We are looking for people who believe in our mission and will strengthen our culture, people with diverse skills and new perspectives that will strengthen our team.
• This is a time of transformation for our console and our digital marketing. As a key leader of our Digital Marketing team, the Digital Marketing Campaign Manager will lead game subscription campaigns across In-Product surfaces including console, pc and mobile experiences. In this role, you will partner closely with Product Marketing on the strategy and execution of campaigns focused on driving game subscription sign ups, upgrades, engagement and retention. Responsibilities include roadmap, audience, and priority alignment. Additionally, you will provide cross-functional guidance to members of the wider Digital Marketing organization that oversee customer experience, design, campaign execution, operations, experiments, and analytics.

Candidate Requirements

• Years of Experience Required: 8+ overall years of experience in the field.
• Degrees or certifications required: A college degree is required to be eligible for this role. Preferably in a related field such as marketing.
• Disqualifiers: Candidates with typos or misspelled words in their resume will not be considered as the role is heavily detail oriented.
• Best vs. Average: The ideal resume would contain significant previous experience with ad trafficking or paid ads experience. Previous experience managing web campaigns or websites and A/B testing is also a big plus. The ideal candidate is also a gamer, as they will be working on marketing for many games and a passion for these is helpful.

Responsibilities:

• Lead Digital Marketing campaigns for In-Product for game subscription across all endpoints. In addition, you'll recommend new campaign ideas, define audience strategy and ongoing testing plans.
• Drive ongoing testing, measurement, and campaign optimization across campaigns in partnership with Senior Marketing Content Marketing Lead, Analytics and Data Science teams.
• Continue to iterate new creative ideas to continue to push acquisition and engagement with core audiences across In-Product surfaces.
• Develop a consistent playbook for communicating campaign and creative executions with stakeholders across Digital Marketing and with 1st/3rd party partner teams.
• Contribute to the development of the Digital Marketing GTM plans including sharing creative executions and reporting on campaign performance.

Preferred Qualifications

• 8+ years in product marketing, product management, paid media, digital merchandising, campaign management, or advertising
• Strong understanding for developing digital campaigns that includes continuously iterating to drive better performance
• Outstanding project management and time management
• Strong communicator and collaboration skills across all aspects of campaign development
• Analytical mindset for continuous improvement
• Understanding of subscriptions, entertainment, or technology business
• Passion for gaming

Top 3 Hard Skills Required + Years of Experience
1. Minimum 8 years' experience with marketing campaign development, preferably in gaming industry.
2. Minimum 8 years' experience with copywriting/messaging.
3. Minimum 8 years' experience with project management for marketing campaigns.

Benefits:

BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 246771 when responding to this ad.

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