Senior Brand Associate (HMM)

Senior Brand Associate (HMM)

BCforward is currently seeking a highly motivated Sr. Brand Associate (HMM)

for an opportunity at Minneapolis, MN Location!

Position Title: Sr. Brand Associate (HMM)

Location: Minneapolis, MN

Anticipated Start Date: 08/30/2025

Please note this is the target date and it is subject to change. BCforward will send official notice ahead of a confirmed start date.

Expected Duration: 6+ months

Job Type: Full Time (>%3D40 HRS WEEKLY) - CONTRACT - Hybrid

Pay Range: $50/hr to $55/hr

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

Key responsibilities:

The Fruit Snacks team at the client is seeking a Senior Brand Associate to lead our Holistic Margin Management (HMM) efforts across the business. The portfolio of brands includes Gushers, Fruit by the Foot, Fruit Roll-Ups, Mott's, and kid equity skus including Harry Potter and Bluey. Client single-handedly created the fruit snacks category with its launch of Fruit Roll-Ups back in 1979. Over the last 46 years Mills has grown the Snacks OU's fruit portfolio into a $700MM+ RNS business and is committed to remaining the category leader. Today our five brands are a 44 Share of the category.

Fruit Snacks is a priority business in the Snacks Operating Unit and for total North American Retail. As such, we are seeking a Senior Business Associate to drive the full virtuous cycles of HMM from ideation to execution in market. You'll do this in partnership with your 25+ person cross functional team, and your manager. A robust HMM pipeline will help fund critical renovation, innovation, and communications investments we're making in the business.
We're looking for a strong cross-functional leader who can rally the team, navigate ambiguity, and think outside the box to find paths forward to hit our goals.

Our team is collaborative, agile, and supportive of one another; we can't wait to meet you!
Key Accountabilities

Holistic Margin Management

• Deliver the F26 HMM Target by progressing known projects
• F27+ Strategy and Pipeline: The Fruit Snacks HMM team has made incredible progress to shrink its F26 HMM gap and is ready to build its F27+ HMM strategy and pipeline.
• Cross-Functional Team Leadership: Collaborate with best-in-class R&D, Sourcing, FSQ, and Supply Chain teams to tackle HMM objectives and discover new HMM opportunities across Gushers, Fruit by the Foot, Fruit Roll-Ups, Mott's, and Kid Equities.
• Project Management: Develop and manage timelines, in partnership with Project Management Office personnel, from ideation stage to implementation for all Fruit Snacks HMM projects.
• Reporting: Share out overall HMM progress on monthly calls and other forums as needed as you execute projects and hit HMM savings targets.
• Other Team Support as Business Needs Dictate

Minimum Qualifications

• Bachelor's Degree in any major (Marketing and/or Finance preferred)
• 3+ years of previous experience in marketing analytics or a related field
• Ability to lead cross-functional teams with proactive leadership and agility
• Organizational skills with attention to detail and accuracy
• Record of delivering executional excellence
• Ability to effectively build team relationships
• Ability to prioritize among multiple projects
• Demonstrated ability to learn on the job
• Strong attention to detail and ability to manage multiple tasks
• Strong communication skills to clearly articulate our progress to BU leaders

Preferred Qualifications

• Previous experience as a Brand Associate
• Exposure to consumer-first thinking and/or frameworks

Ability to influence others without formal authority

Benefits:

BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

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About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 243019 when responding to this ad.

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