Media Strategy (Corporate Marketing)

Media Strategy (Corporate Marketing)

BCforward is currently seeking a highly motivated Media Strategy (Corporate Marketing) for a Remote!

Position Title: Media Strategy (Corporate Marketing)

Location: Remote

Anticipated Start Date: 12/19/2025

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Expected Duration: 8 Months

Job Type: Contract - [FULL TIME (40 Hours a week)]

Pay Range: $70.00/hr-$75.00/hr

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

Job Description:
Responsibilities
? Serve as primary media POC and single threaded owner of integrated media
strategy and channel planning, partnering closely with agency and internal teams
? Set the vision and strategic direction for Client Corporate Marketing media investment, grounded in objectives and audience, channel, and marketplace insights, delivering innovation and business outcomes
? Provide internal thought partnership and guidance to influence upstream media strategy deliverables and support connection into integrated Go-to-Market plans
? Leverage quantitative and qualitative insights to lead the development of audience and media approach and drive tactical planning, execution and optimization
? Partner with cross-functional partners and leadership across marketing,
decision science, insights & creative, with external media agency, and Global Media teams to develop fully integrated work
? Analyze campaign performance against KPIs and develop takeaways, and recommendations for campaign optimization and reporting
? Serve as Media SME in consultation with cross-functional leaders and teammates

Minimum Qualifications
? 10+ years experience in media planning, within an agency or a client organization
? Experience leading cross-functional groups and influencing outcomes across stakeholders and and teams.
? Experience managing a media agency
? Experience working in a fast-paced, ambiguous environment
? Experience in measurement, analytics and mining insights to develop compelling recommendations and perspectives.
? Experience in planning and executing scaled, integrated media strategies, multi-channel media campaigns and working in data-driven environments
? Experience identifying opportunities for campaign optimization, as well as audience segmentation, based on findings from data and external research.
? Knowledge and understanding of the trends impacting media, measurement and analytics

Preferred Qualifications
? Experience working directly with a creative team to integrate creative ideas/strategy with media strategy and channel selection
? Experience working data science/analytics teams to shape and integrate media strategies and channel selection with measurement plans and learning agendas.

Must-Have Skills :
1. Deep Media Expertise Across Paid Channels
? Extensive experience (10+ years) in media planning and execution, ideally within both agency and client organizations.
? 5+ Years of Leadership/Execution Experience.
? Broad media planning and execution experience. Not seeking candidates with majority of experience within a specific niche (digital, performance, etc.)
? Big Name Brand Experience
? Tech Experience is preferred (Exposure to Big Tech is helpful)
? Agencies partnered w/ Big Tech. Media Conglomerates (Preferred)
? Proven ability to lead strategy, planning, and implementation of brand-focused paid media campaigns. Ability to navigate with agility.
? Strong understanding of multi-channel media environments and current trends in media, measurement, and analytics.
2. Data-Driven Analytical Skills
? Ability to leverage quantitative and qualitative insights for audience segmentation, campaign optimization, and reporting.
? Experience in measurement, analytics, and mining insights to develop compelling recommendations and perspectives.
? Skilled in analyzing campaign performance against KPIs and driving actionable takeaways.
3. Cross-Functional Leadership & Collaboration
? Demonstrated success in leading cross-functional groups and influencing outcomes across diverse stakeholders (Marketing, Decision Science, Insights, Creative, Policy & Comms, agencies).
? Experience managing media agencies and building strong partnerships to translate goals into integrated, data-driven programs.
? Ability to thrive in a fast-paced, dynamic, and ambiguous environment while managing multiple projects in parallel

Nice-to-Have Skills
1) Creative Integration: Experience working directly with a creative team to integrate creative ideas/strategy with media strategy and channel selection
2) Advanced Analytics: Experience working data science/analytics teams to shape and integrate media strategies and channel selection with measurement plans and learning agendas.





BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 247108 when responding to this ad.

---